The novelties of Mercadona of the week: a renewed sales success, a 'luxury' food at a unique price and an alternative to coffee

Market is current, not just for its products. The last week has started with force, with the impulse to know that it is Spain's most valuable food brand in terms of stock market capitalization and the value given by its consumers, according to the Kantar BrandZ 2021 ranking, and the ninth best valued brand in the country.

In addition, there are also changes to its workforce, which will benefit from a 6.5% salary increase in order to try to curb the impact of inflation, as well as opportunities for those who want to work there, with more than 60 new job offers.

You want to work at Market? This is the profile of the workers hired by Market

Finally, as it is already tradition in the company led by Juan Roig, there are the latest novelties of Market in the linear of its supermarkets, both for food (for people and animals) and for the care of personal hygiene and image.

New star product to care for your hair

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Do you have dandruff or fat in your hair? Market is selling a product that mixes with shampoo and serves to solve this problem and rejuvenate the look of your hair.

This is the 100% pure tea tree oil, marketed under its white brand Deliplus and which, with only a couple of drops, serves to treat acne, dandruff, lice and even fungi in the fingernails and insect bites.

The 100% pure tea tree oil from Market is sold in a bottle of 10 milliliters at a price of 3.50 euros.

The cheapest pine trees in the supermarket

Las novedades de Market de la semana: un éxito de ventas renovado, un alimento 'de lujo' a un precio único y una alternativa del café

Market

Pine nuts are loaded with healthy fats, fiber, proteins, vitamins B1 and E, omega-3, omega-6, antioxidant and mineral components such as calcium, magnesium, iron or potassium.

However, their frequent consumption is not available to all: they could be considered almost as a luxury product within nuts, as their price is usually around €9 per 100 grams, much more than other nuts.

Recientemente, Market ha lanzado un paquete de piñones de su marca Hacendado, de 50 gramos y por solo 2,25 euros. Son, eso sí, piñones que proceden de fuera de Europa, más económicos que los ibéricos.

Among the health benefits of pine nuts is their contribution to preventing and treating anemia, caring for the heart, and strengthening the immune system.

In addition, they can be used in numerous recipes, such as spinach with raisins and pine nuts, cod, salads or traditional Italian pesto, for pasta and other dishes.

Rice and corn pancakes: a reinforced snack, but... Healthy?

Market

Market

Entre las novedades de Market de la semana se encuentra asimismo la nueva versión de sus tortitas de arroz y maíz, de la marca blanca Hacendado.

In particular, it has strengthened the quality of the varieties of black chocolate, chocolate with milk and white and yogurt by applying a new homogeneous bath that "enriches the taste of each bite", he announced.

Thus, it hopes to maintain or increase the sales success of this product, of which more than 125,000 units are sold among all its varieties.

However, many people may have doubts as to whether rice pancakes are healthy or really useless, especially when trying to lose weight, about what there is much to discuss.

Loaf with 50% rye flour

Market

Este miércoles 26, Market ha promocionado la venta de una nueva hogaza de pan con un 50% de harina de centeno, que aporta un "alto contenido en fibra y proteína".

Available since September throughout the supermarket chain, it is offered in approximately half a kilo format, already slashed, for a price of 1.50 euros.

The company shares that it is produced by Pan Milagros supplier in Illescas (Toledo) and recommends eating it as toast or accompaniment at meals.

Soluble chicory, the alternative to coffee

La achicoria soluble ya se encontraba antes en venta en Market, pero está experimentando ahora un nuevo impulso y generando interés.

For chicory infusions, the root of escarola is used, resulting in a bitter and dark drink that slightly recalls coffee, so it has been used for decades as a substitute for coffee in Spain.

The difference is important, but it brings health benefits such as the absence of caffeine and benefits for the body, which include promoting the proliferation of beneficial bacteria in the intestine and being rich in minerals such as magnesium, potassium, phosphorus and calcium, as well as vitamins, especially type B.

Qué es la achicoria soluble, el producto que vende Market como alternativa al café

Hay with chamomile for rabbits

Finalmente, Market también tiene novedades de alimentación para animales: según informa la cuenta no oficial que hace seguimiento a los nuevos productos de la cadena de supermercados, esta está vendiendo heno con manzanilla, para los conejos y otros roedores.

It is available in a 500 g package that costs 2.50 euros.