The origin of red underwear on New Year's Eve and its spectacular sales increase

It has happened with Christmas trees and decorations, which have begun to be sold early and their demand has increased considerably.The carols have also sneaked into the top of the most listened to song lists before even December arrived, something unusual.And now it is the turn of red underwear!This Spanish tradition, one of the most curious, is that we have to fire and start the year with some garment of red underwear to attract good luck and in this 2020 there are those who already have everything ready to give a folder to a yearthat has marked us all.

Red underwear sales are increasing considerably in recent weeks and days of special offers such as Black Friday or the newly established in our country 'single day' (a tradition in Chinese trade that in recent yearsIt has become popular in Spain) have served to go with time advancing these purchases.

El origen de la ropa interior roja en Nochevieja y su espectacular aumento de ventas

Why do we wear red underwear on New Year's Eve?

In addition to eating 12 grapes, we have other traditions that add to that night in which the bells take the prominence to fire the year.Wearing red underwear on New Year's Eve is a tradition to attract good luck since this color is identified with luck, love and passion.Considered a color that attracts good luck and prosperity, it is placed in the underwear to accompany us, from within, and attract those good designs.And we can also share this good luck with our loved ones giving them a garment of underwear.Yes indeed!It is also written when we should put it to attract luck: just after the bells, never before!